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GRASSE, OORSPRONG VAN DE PARFUMERIE EN DIOR

De Provence en de streek rond Grasse zijn nauw verworven met de geschiedenis van Dior. Christian Dior koopt in dit inspirerende gebied zijn laatste woning, het Château de la Colle Noire. Naar eigen zeggen voelt hij zich daar "evenzeer modeontwerper als parfumeur".

Dior koos voor de Provence omdat hij de Parijse drukte wilde ontvluchten, en zijn droom om parfumeur te worden, wou waarmaken. Tegenwoordig gebruikt Dior het unieke klimaat en de unieke 'terroir' rond Grasse, dat ideaal gelegen is tussen zee en bergen, om er meiroos en grote jasmijn te kweken. Daarmee bouwt Dior voort op het erfgoed van Christian Dior.


LA COLLE NOIRE


Christian Dior koopt het Château de la Colle Noire in 1951. Hij is vaak te vinden op het landgoed in Montauroux, vlakbij Grasse, waar hij Parijs achter zich kan laten en hij zijn liefde voor tuinieren kan uitleven. Hij is vooral dol op bloemen, en creëert een prachtige tuin waarin hij duizenden geurende bloemen plant.

Dior heeft inmiddels besloten deze historische plek te restaureren en het opnieuw te decoreren volgens de wensen van Christian Dior , waarbij zijn droom om parfumeur te worden, in ere wordt gehouden.

"Ik zou willen dat dit mijn echte huis was" - Christian Dior.




DIOR-BLOEMEN VOOR DIOR-PARFUMS


Meiroos en jasmijn uit Grasse nemen altijd al een belangrijke plaats in bij Dior. Deze bijzondere bloemen komen tegemoet aan een ideaalbeeld: unieke bloemen die een uitzonderlijke geur verspreiden.

Alweer tien jaar geleden knoopte het Dior daarom exclusieve banden aan met jonge bloemenkwekers rond Grasse. Het "Domaine de Manon" en "Le Clos de Callian" behouden hun hele oogst aan meiroos en jasmijn voor de parfums van Dior.

In nauwe samenwerking met de kwekers van deze bedrijven ontwikkelde François Demachy, parfumeur-créateur bij Dior, een meiroos- en een jasmijnvariant "op maat" voor de parfums van Dior.



   
De bloemenkwekerijen profiteren van hun unieke geografische ligging tussen zee en bergen. Geologische en klimatologische invloeden zorgen voor de uitzonderlijke kwaliteiten van deze bloemen. Het verhaal achter deze bloemen is echter vooral een menselijk avontuur.

De pluksters oogsten deze unieke bloemen uiterst voorzichtig, om hun parfum zo goed mogelijk te behouden: jasmijn kan alleen bij het ochtendgloren, vóór zonsopgang geplukt worden, nadat de bloemen zich 's nachts hebben geopend.    

Voor de productie van de parfums van Dior zijn onvoorstelbare hoeveelheden bloemen nodig: voor één kilo absolu van roos zijn 300.000 bloemen nodig, en voor éen kilo absolu van jasmijn moet 600-700 kilo jasmijn uit Grasse worden geplukt.




LES FONTAINES PARFUMÉES


Een bijzonder landgoed in het hart van Grasse, de wereldbefaamde wieg van de parfumerie. Voledig toegewijd aan de creatie van parfums, is dit huis nu het domein van parfumeur-créateur François Demachy. In zijn geboorteland, zijn bron van inspiratie. In zijn creatie-studio wordt de fijnste Franse haute parfumerie expertise verzameld, van bloem tot flacon, alles op een en dezelfde plaats. Door te kiezen voor Grasse is Dior er zeker van te beschikken over de fijnste natuurlijke grondstoffen voor hun parfums. Een uniek creatie-centrum, de Bastide des Fontaines Parfumées, zal een sleutelrol spelen in de continuïteit van het erfgoed van Grasse met respect voor het land en de tijd.


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Mode & Accessoires

Parfum & Beauty

Data Protection

The protection of your personal data is important to us. Data controllers according to the Dutch Personal Date Protection Act are Parfums Christian Dior B.V., a company with capital of €500,000, registered in Netherlands under trading ID 24121783, whose VAT number is NL002771160B01, having its registered office at Rivium Boulevard 212, 2909 LK Capelle aan den IJssel as the publisher of the website www.Dior.com/ (hereinafter referred to as the “Site”)and Parfums Christian Dior S.A, a company with capital of €2,620,860, registered in Paris under trader ID 552 065 187, whose VAT number is FR 16 552 065 187, having its registered office at 33, Avenue Hoche, 75008 Paris (hereinafter collectively referred to as “Parfums Christian Dior”).

This personal data protection policy (hereinafter referred to as “the Policy”) is intended to describe how your personal data are collected and used by Parfums Christian Dior as well as your rights in this respect. 

As such, to ensure respect for the privacy of its users (hereinafter referred to as “Users”), Parfums Christian Dior undertakes to ensure that the collection and processing of personal data, conducted for the purposes of this Site, is conducted in accordance with the Dutch Personal Data Protection Act. 

Thus the Dutch Data Protection Authority shall be notified of the processing of personal data for the purposes of the Site.

Parfums Christian Dior may also need to collect your data should you apply for a vacancy at Parfums Christian Dior, on its Careers website (hereinafter referred to as the “Careers Site”) which can be accessed from www.Dior.com/.

This Policy supplements the provisions of the Terms and Conditions of the Site to which you can refer for more information on the use of the Site.
 
Data protection is taken very seriously by Parfums Christian Dior. We collect personal data in accordance with the valid data protection provisions. By use and registration on this website, the User agrees to the following data protection provisions. Should the User not agree with the data protection provisions, he will have to forego using the Site.

ARTICLE 1 – TYPE OF DATA COLLECTED

Data are collected by Parfums Christian Dior either directly (1) or indirectly (2).

1. Data collected directly
Information collected directly is required for the purposes as described in Article 2 below, and is essential to respond to your requests. Such information that you provide voluntarily such as your email, civility, first name, family name, address, postcode, city, country and phone number, is marked with an asterisk on data entry forms. 

2. Data collected indirectly
Parfums Christian Dior also collects browsing data indirectly using data collection tools (including but not limited to cookies, tags, beacons, and any other appropriate means) which are installed on the Site and enable the use of certain of its features.
You may choose to disable these tools via your internet browser as described in Article 6 of this Policy.

ARTICLE 2 – PURPOSES OF COLLECTING YOUR DATA

The data collected are processed automatically, under the responsibility of Parfums Christian Dior, for the following purposes:
to manage orders placed on the Site; 
to recruit for a vacancy (Careers Site);
to contact Users where necessary;
to distribute information, particularly the Site Newsletters and promotional updates, to the Users;
to compile anonymous statistics.

ARTICLE 3 – DATA RETENTION PERIOD

Data are kept for a period not exceeding the period required to fulfil the purposes for which they were collected.

ARTICLE 4 – RECIPIENTS OF THE DATA


The personal data shall only be transferred to countries outside the European Union and the European Economic Area when an adequate level of protection is guaranteed in the meaning of the European legislation and/of any applicable legislation (e.g. European Union Model Clauses, Privacy Shield, etc.).
 
The sole recipients of the personal data collected by Parfums Christian Dior are the departments responsible for client relations, communications and marketing as well as subsidiaries of the company that may be located outside the European Union. Personal data shall only be disclosed to third parties with the prior consent of the Users unless the communication of such information is strictly necessary to the provision of the service requested or where access is requested by a public or legal authority.
 
In any case, Parfums Christian Dior shall provide your personal data to a third party only where:
 
You have given us your prior consent to share this information;
Parfums Christian Dior needs to share this information with third parties to provide you with the service you are requesting; 
Parfums Christian Dior is ordered by a legal authority or any other public authority to provide the information;
For technical purposes, when storing your personal data for use in recruitment, your data will be stored on the central servers of our service provider:

LUMESSE
Milton Keynes Data Centre for Lumesse
Breckland
Linfordwood West
Milton Keynes MK14 6LB
UK

ARTICLE 5 – DATA SECURITY AND PRIVACY

Parfums Christian Dior has endeavoured to implement all necessary technical and organizational precautions to safeguard the privacy and security of the personal data processed and to protect such data from any misrepresentation, damage, destruction or access by unauthorised third parties.

ARTICLE 6 – STATISTICS AND COOKIE POLICY OF PARFUMS CHRISTIAN DIOR


6.1- Cookies
 
Parfums Christian Dior uses cookies installed on your computer during browsing activity on the Site.
A “cookie” is a small file that does not identify the User but records information on the browsing activity of a computer on a site.

Some cookies are strictly necessary to the provision of services (1) and others facilitate analysis by Parfums Christian Dior of your browsing activity on the Site (2).

1. Cookies strictly necessary to the provision of services 

Some of our cookies have the sole purpose of enabling or facilitating electronic communication and are strictly necessary to the provision of our communication services online at the express request of the User. 
 
These are mainly session cookies which are used to authenticate and connect to the Site and to memorise aspects of browsing activity during a session. These cookies are essential for the User to be able to browse and access the Site.

2. Cookies used to analyse browsing activity

Information supplied by cookies can facilitate our analysis of your browsing activity on the Site. For this purpose, Parfums Christian Dior uses the following four types of cookie:
  • Cookies that record User preferences, configurations, and pages viewed previously are also installed in the course of browsing activity on the Site. These temporary cookies are linked to the User session and are deleted when you close your browser. They are used for the main purpose of improving the personalised service provided to the User. The data thus obtained are intended to facilitate subsequent browsing of the site.
  • Advertising cookies that are used to make the ads more appealing. These cookies are used to select ads based on their relevance, to improve reporting on campaign performance and to avoid showing ads that you have already seen. These cookies remain until you delete them or they expire;
  • analytics cookies;
  • Web beacons, which are electronic images also known as invisible pixels.

Most Web browsers automatically accept cookies, but the User can usually change the browser settings to block them, if desired; in such a case, the User should be able to proceed as follows:
On Internet Explorer:
  1. Go to Settings and Internet Options.
  2. Go to the Privacy tab.
  3. Click on the Advanced button and check the box “Override automatic cookie handling”.
On Firefox:
  1. Click on the Firefox button at the top of the Firefox window (or the Tools menu in Windows XP), then select Options.
  2. Select the Privacy panel.
  3. Set History to “Use custom settings for history”.
  4. Uncheck “Accept cookies”.
On Google Chrome:
  1. Click the Chrome menu icon.
  2. Select Settings.
  3. Click “Show advanced settings”.
  4. In the Privacy section, click “Content settings”.
  5. Select “Block sites from setting any data”.
The validity of your consent to the use of cookies will not exceed thirteen (13) months, and may be extended by renewal of consent on the part of the User.
 
6.2 – Statistics

To tailor the Site and its content and services to the expectations of the Users, Parfums Christian Dior measures the number of visits, the number of page views, and the activity of the Users on the Site and the frequency of their return visits. To measure this traffic, Parfums Christian Dior uses the Google Analytics tool, a website analytics service provided by Google Inc. (Google).

The data generated by cookies relating to the use of the Site (including the IP address) are transmitted and stored by Google on servers in the United States.

Google shall use this information to review the use of the Site, to compile reports on activity on the Site for Parfums Christian Dior and to provide other services relating to activity on the Site and use of the Internet.

Google may also pass on this information to third parties where required by law or where such third parties process such information on behalf of Google, including the publisher of this website. Google shall not link your IP address with any other data held by Google.

To opt out of Google Analytics, click on the following link:
https://tools.google.com/dlpage/gaoptout?hl=en-GB


ARTICLE 7 – RIGHT TO ACCESS, BLOCK AND RECTIFY

You have, at any time, the right to access, rectify, modify and – in the event of a legitimate reason to do so – block the processing of your personal data. To exercise such rights:

contact@dior.com
CUSTOMER SERVICE
PARFUMS CHRISTIAN DIOR
33, avenue Hoche
75008 Paris – France
 
Your requests must be submitted in writing and must be signed and accompanied by a photocopy of a piece of ID bearing your signature. Parfums Christian Dior has a period of two months to respond to your request.
 
ARTICLE 8 – TRANSFER OF DATA IN THE EVENT OF A CHANGE OF CONTROL OF THE COMPANY
 
In the event of a change of control of the company, bankruptcy proceedings or the transfer of company assets, the personal data collected by Parfums Christian Dior may be transferred.
 
ARTICLE 9 – UPDATES TO THE DATA PROTECTION POLICY
 
Parfums Christian Dior reserves the right to update this Policy at its sole discretion and without notice. In such event, the updated version of the Policy shall be published immediately on the Site and all browsing activity thereon, from the time of publication of the said updated version of the Policy, shall be entirely subjectto it.

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