True to the spirit of the founding couturier who sought to make women “not only more beautiful, but happier, too,” the @DiorSkincare Instagram account reveals the natural beauty of each by sharing the House’s expertise and knowledge. Through its posts, this virtual window will unveil the formulas behind the skincare products and the savoir-faire of the experts who develop them. It will also uncover the places essential to the birth of these creations, such as the Hélios research center or the House’s gardens, prized natural settings from which Dior science draws its unique resources.
Because sharing is at the heart of Dior skincare, the House will deliver valuable advice adapted to the seasons: beauty tutorials, professional techniques to adopt, testimonials, and so on. Interviews will also be conducted with both the researchers and the makers, experts who distill the power of flowers into serums and highly-effective products. Dior will also provide an opportunity for women to share their personal experiences. Lastly, this page will reveal the behind the scenes of skincare events, inviting us to discover these highlights through live videos and exclusive content.
To learn more about Dior skincare, check out the first @DiorSkincare posts published on Instagram.